Your official title might be VP of Communications, Marketing Director, or even Marketing Coordinator, but you’ve also been given the dubious distinction of official email marketer for your company. Now in addition to all your other job duties, you’re trying to figure out how to make exciting emails. Depending on where you work and how big the company and your marketing team is, you may have to do everything from planning an email blast, to writing the copy, to handling the actual design, scheduling the email, and tracking success.